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Johnnie Walker

Responsible Drinking

Johnnie Walker brings the aspirational lifestyle of Formula 1 to audiences around the world through compelling content and once-in-a-lifetime experiences. Through its long-term partnership with the McLaren Honda F1 Team and exclusive position as the Official Whisky of Formula 1, Johnnie Walker is able to amplify its responsible drinking agenda through the Join the Pact campaign.

Launched in 2008, Join the Pact asks people to make a commitment to never drink and drive. It has currently secured over 1.4 million commitments and has pledged another 5 million over the next four years.

Responsible Drinking

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