Porsche Supercup
Since 1993, the Porsche Mobil 1 Supercup has been supporting the FIA Formula One World Championship. A professional and high-ranking race series which enjoys a strong appreciation among enthusiasts, but also has a growing acceptance among those outside the "enthusiast" category.
3 THINGS TO KNOW
1. Schedule supports Formula One events
2. More cost effective way to enjoy the benefits of a Formula One event
3. Porsche relationship provides premium positioning and imagery
AVERAGE FAN PROFILE
Average Fan Age: 36
Income: above normal indexes
Education: above normal indexes
STRATEGIC MEDIA PARTNERS
Terrestrial
LEADING SPONSORS
Michelin, Mobil 1, Canon, Henkel, Infineon, IRWIN, Veltins, Rolex and Adidas
TOP MANUFACTURERS
Michelin and Porsche
TOP 5 DRIVERS
Jeroen Bleekemolen
René Rast
Stefan Rosina
Patrick Huisman
Norbert Siedler
AVERAGE ATTENDANCE
170,000